Sandip Trivedi | Digital Marketing Workshop

WORKSHOP

INDIVIDUAL WORKSHOP

Digital Marketing Strategy

Achieve your company’s target through deciding on the most suitable digital marketing strategy.

- Digital Agenda- aim and importance of digital marketing
- Future of digital marketing – future opportunities for your business
- Drafting of a digital marketing strategy- building strategy from scratch
- Incorporating digital marketing into plans into the existing goals

Social Media Marketing

Mastering- Instagram + Facebook + Messenger Ads, extensively Digital Marketing:

- Learning about Instagram- Its benefits, how to use it, how to increase followers
- Facebook- importance, how to run Facebook Ads
- Group posting and how to perform it
- Tricks and tips to use social media to your advantage

Online Marketing

How Digital ads help in powerful targeting of customers.

- How digital ads are purchased (CPC, CPM, Bidding systems)
- Terms associated with digital marketing and advertising
- Advanced advertising features and retargeting in the Digital Era
- Types of Ads- display ads, Search ads, video ads, mobile ads, social media ads

Search Engine Optimization

The main target of SEO analysis is to attract more traffic to your website. It is one of the most important and oldest keys to achieve digital marketing objectives.

- What is SEO?
- Optimization and Analysis of Keywords
- Ranking factors of keywords including content marketing
- Optimizing your website on search engine
- On-page and Off-page optimization – search engines

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